defining creative and effective web & eCommerce design
This brieflist outlines some of the most effective practices brian d. oakes applies to every web development effort to ensure the highest level of success.
| effective web design has many important facets |
define the needs and target audience of your web presence
create a intuitive and perpetual navigation structure, layout, logic and flow that allows the users to move freely around the website without feeling lost.
create and deliver the right visual message through branding and effective web graphic elements.
attract users and drive traffic to the website, through web visibility and search engine optimization
measure analytics and statistics of site to improve and increase it's effectiveness and overall profitability
14 years of proven experience in web & eCommerce design
brian d. oakes has project managed, designed and developed over 250 website & eCommerce implementations for multiple Fortune 500 companies, professional sports franchises and charitable organizations. brian d. oakes focuses his project plan on not only creating visually & aesthetically pleasing websites, but also on ensuring the websites are fully functional and extremely user friendly while maintaining high rankings on web visibility through top rated search engine optimization techniques and procedures.
* note: each of the featured websites in this portfolio are independently owned and operated by it's respective company and it's website design may have been changed since brian d. oakes has completed his creative works on these assignments. the storyboards featured on this portfolio website are for editorial purposes only and brian d. oakes does not promote or endorse any of the companies or products and services sold as the content is
independently managed by it's respective company.
| Featured Client List |
Seattle Seahawks
Systemax
Computer Associates
ProfitCenter Software
Henry Schein
Global Industrial
Compact Appliance
TigerDirect
Art of Beauty
Flag House
Team Cheer
When approached with this site re-design in 2004, the client did not display in the first 100 results of any search engine and it was extremely important to them to be found through web visibility and search engine optimization. After the redesign and search engine optimization from brian d. oakes, this client now comes up in the top 5 of search engine results for the phrases "Cheerleading Uniforms" and "Cheerleading Shoes", which is the core product line of their business.
That Pet Place eCommerce site for pet products and supplies. brian d. oakes was responsible for providing the client with the initial creative direction, user experience, logic & flow, wireframes & HTML development and search engine optimization techniques applied on the site.
ProfitCenter Software Corporate & eCommerce website for ProfitCenter Software, a wholly owned subsidiary of Systemax, specializing in ERP, CRM and Direct Marketing / eCommerce Applications
Global Computer / Global Industrial Site was designed in 2003 to improve the eCommerce presence and search engine rankings of GlobalComputer.com and was also used by their sister company GlobalComputer.com. In it's first year of online sales with the newly designed and search engine optimized site, Global Industrial increased it's profits significantly.
Global Government & Education
Seattle Seahawks Official Booster Organization www.seahawkers.org
* The Sea Hawkers website was re-designed 2 times during brian d. oakes' role as creative director. These 2 storyboard represent those 2 site variations, however some functionality of these sites are no longer active as they were connected to the Sea Hawkers database and server. The Sea Hawkers current website has since been redesigned by another party.
| 2004 Design |
| 2002 Design |
| Computer Associates International - External Websites |
| Computer Associates International - Internal Websites |
Core Performer (Employee Recognition)
This was a project that I conceived, designed and was project manager on. This application was developed to foster employee moral and promote independent initiative amongst CA employees (30.000 world wide) using CA's Core Value's Principles. This project was approved by Vice President of Human Resources and CEO Sanjay Kumar and put into global production on January 2002.
Time & Attendance
Application was developed to keep track of employees accumulated sick and vacation time. This application was developed to allow hourly wage employees to submit their weekly time schedules for payroll purpose. (30,000 employees.)
After Sales Client Information
Application used for clients to track sales clients information for support/sales/database purposes. (30,000 employees + Client Lists)
Company Property
Application developed for use by clients to keep track of property allocated to employees. Property such as company credit cards, company vehicle, computer hardware and pages were available to be tracked by a variance of data. (30,000 Employees)
CA WORLD Helpdesk
Application created for CA WORLD annual conference for purpose of tracking helpdesk issues. Used by CA employees and external clients. (40,000 Clients, 2,000 Employees)
CA WORLD Client Relations Manager
Application created for CA WORLD annual conference for purpose of allowing direct client relationship management. (40,000 Clients)
CADAN Computer Associates Designer Awareness Network
Application developed to allows designers & developers worldwide to interact with one another on projects. (5,000 employees)
